Facebook User Count 2019
By
pupu sahma
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Tuesday, December 31, 2019
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Total Facebook Users
Facebook User Count
This year, 169.5 million people in the United States-- or majority of the population-- will use Facebook, a 0.9% rise from 2017, according to our estimates.
By the end of the forecasting duration (2022 ), we anticipate Facebook's user base to expand to 176.3 million. That's thanks, in large part, to older demographics.
How Old Are Facebook Users?
While younger customers are leaving Facebook at an also faster pace than we previously expected, older age groups are accessing the social platform extra-- particularly the 55-to-64 and 65-plus age.
" Each of those age groups will add approximately 1 million brand-new users in 2018, which is purposeful taking into consideration Facebook's user base all at once will enhance by just 1.6 million," stated eMarketer senior projecting analyst Chris Bendtsen. "What this implies is that Facebook is including much more brand-new older customers than it's shedding younger ones."
On the whole, Facebook's use amongst 55- to 64-year-olds will certainly boost by 4.9% in 2018. As well as usage among those 65 as well as older is anticipated to boost by 6.0%.
At the same time, Facebook's use amongst those 11 as well as more youthful will decline 9.3%, while those in the 12-to-17 age as well as those in the 18-to-24 age will decrease by 5.6% and also 4.5%, respectively.
Teenagers may be changing from Facebook, but it's still the No. 1 social media amongst millennials, Gen Xers as well as boomers.
In fact, child boomers favor Facebook over other social apps, like Pinterest, Instagram as well as especially Snapchat. This year, we anticipate 31.9 million individuals in that cohort to make use of Facebook.
" Facebook is still doing well in these older age," stated eMarketer major expert Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 as well as older, yet Facebook stays their platform of option."
" It's where their friends and family are, as well as its features recognize and risk-free," she added. "In spite of Facebook's extensively promoted issues with data personal privacy, hacking and phony news, many customers in these age are still using it."